WARNING- This is a long post, but if followed correctly will single handedly improve many areas of your life. Not just dating.

Knowing Nobody

Once you figure out how to make a great Tinder profile you’ll start getting more matches than you know what to do with.

You’ll start attracting all of the beautiful kinda girls you’re interested in.

But before you can reach that tipping point there’s two things you need to realize:

1. In today’s super-competitive Tinder world being a decent guy isn’t enough
2. Without the right Tinder pictures you’re going to continue struggling to get matches.

And we all know what that means…

“No cute girls to go on dates with”

There is no way around it. If you can’t differentiate yourself through your profile you’re just another one out of the litteraly millions of options that the girl has.

What Makes You Different?

Marketing. One of the most important aspects of business. Marketing was actually my major in college. Until I realized that I could buy a book for 10 dollars and learn the same thing. But nevertheless, marketing is very important.

Summarized briefly, marketing is the science of adding value to a product through images, text and film. There you go. You’re a marketing major.

But seriously, if you think about it, when you’re on a dating website you are a product. And just as Heinz ketchup has Good Value and other competition, so do you on Tinder or POF.

How how do you differentiate yourself?

Through marketing.

Marketing is so important. I preach it every damn day.  If marketing wasn’t a thing, consumers wouldn’t know what to buy. Yeezy’s would be $30 a pair. Converse would be $300 and Honda’s would $300,000 (because they’re good cars).

You have to add value to yourself because you are a product in the Tinder Supermarket. You have to have the correct packaging, catchphrase, commercials and target audience toso sellout your product.

Most people rush through the process of doing their online dating profile. What they don’t know is that not doing their profile correctly now will totally fuck up any potential dates in the future. If only they knew the 5….

Marketing Fundamentals

1. Content is King

The content is the first pillar because it’s the most important. Without a good profile there will be NO messaging and there will damn sure be NO dates. The keys to a successful profile are as follows…

1. Profile (pictures, bio and age)
2. Messaging
3. Going on a date

The pictures are the MOST VITAL part of successfully meeting females through a digital medium.  Without GREAT pictures you are nothing to the girl but a swipe left. If guys snap judge girls by their pictures on Tinder, imagine what girls do… It’s literally a half a second that the girl gives you to impress her. There’s jut too much competition. First impressions are everything and without a good photo you’ve failed this game called Tinder. To get good at online dating you must know how to market yourself. You are a product. Make yourself look as attractive as you possibly can. Marketing makes the world go around.

I didn’t have a Tinder in the USA. When I went to Australia and realized that I didn’t know anyone in a 3000 mile radius, so I got on Tinder the day I got there. By the next day I had my first date. Not bad for one of the most “racist” countries.

The keys having good pictures are simple;

• Don’t take bathroom selfies
• Don’t have low quality pictures
• Don’t have boring pictures
• Don’t take shirtless bathroom pictures (beach pics are fine)

Instead

• Have pictures that convey good emotions
• Have pictures that are taken with a good camera (iPhone 4 and above is fine)
• Have more than 1 picture
• Have pictures that display your athleticism or your aesthetics

The truth is, that I used to hate taking photos. I used to be the type to go somewhere and not take a single picture. But times have changes. iPhones takes a great pictures and its easier than ever to edit them with a single touch (my favorite photo editing app is VSCO and Instate to make your pictures look more aesthetic.)

With pictures you want to convey that you’re a cool, confident guy. You want to look like you’re well traveled even if you haven’t been a single step out of your hometown.

The best pictures with the highest response rate are

• Pictures with dogs (example)
• Pictures looking away from the camera in a scenic area (example)
• Pictures with friends having fun (example)
• Picture of your face not smiling, smirk (example)
• Picture of you dressed up (example)

2. Bio

Every company has a backstory. Makes it more relatable. For the love of god. DO NOT BE LAME. No high value woman wants a man that says- “Chivalry isn’t dead! I will open the door for you, pay for the date and BUY EVERYTHING FOR YOU. I will always be there for youuuu”

Also don’t do that. That as in “youuuuu” or “hahahahaha” or “heyyyyy”. Chill m8.

The bio should be witty. It should be concise. It should be no more than 20 words,

 

3. Pull back on the neediness

If an ad said “IF YOU CALL IN THE NEXT 15 SECONDS WE’LL GIVE YOU 20 NOT 15 NOT 5 BUT 20 ANAL PLUGS FOR ONLY 5 PAYMENTS OF $19.99.” If you were in the market for anal plugs you probably wouldn’t want those. There’s just something up with someone who tries too hard.

When messaging a girl, keep it light, casual and fun.

Don’t send your life story- save it for real life.

Don’t send 160 words- she’s not going to respond.

And don’t do what this guy did.

 

4. Your’e busy. Okay?

If something was always available it would no longer be sought after. Simple supply and demand. Think Yeezys vs Converse.

As a sought after man, you must not always be available. You are rare. Your messages are a blessing to their time. I would go as far to not respond on the weekends even if you aren’t busy.

You’re out doing cool shit, not looking down on your phone.

Sounds weird huh?

I was once talking to a girl, a cute one at that, but she responded to my messages 1o seconds after I sent them. I had to stop seeing her. She was to much.

Remember: You’re out doing cool shit, not constantly replying to messages.

5. Keep it a Secret

If McDonalds came out and said “Our burgers are actually out of a 50/50 mix of chicken shit and dinosaur lard.” People would be horrified.

I’ve seen some funny shit on Tinder. Some of my friends will litteraly ask a girl to hook up and 20 minutes later he’s at her house. The “hail mary” route only works around 2% of the time though.

We all know what Tinder is for. The fornication between sexual beings on a casual or semi-casual basis. The ironic thing is that nobody wants to hear that. No woman wants to think that she’s easy even though she may be.

Save all the sexual innuendo for real life. Anyone can say shit on the internet. Look at 4chan, YouTube comments or Xbox Live. In real life,  it’s a different story.

 

If you use these marketing basics you’re destined to have some… interesting weekends.

In my 9 months in Australia  I had 500 matches. Messaging them became so difficult I should have outsourced it to a guy in India.

I’ve seriously met some amazing people on Tinder. Yeah there’s outlines, some serious outliers, psycho outliers… but for the most part I’ve only met cool people.